In the ever-evolving fitness equipment industry, one transformation stands out for its significant impact on consumers: the rebranding of 2nd Wind Exercise Equipment to Johnson Fitness & Wellness Store. This strategic evolution represents more than just a name change—it signifies a fundamental shift toward comprehensive wellness solutions and enhanced customer experience. For fitness enthusiasts, home gym owners, and commercial facility operators alike, understanding this transition and the expanded offerings now available can help you make informed decisions about your fitness investments and wellness journey.
The Evolution: From 2nd Wind Exercise to Johnson Fitness & Wellness
The transformation of 2nd Wind Exercise Equipment into Johnson Fitness & Wellness Store marks a significant milestone in the fitness retail landscape. Originally established as 2nd Wind, the company built a strong reputation over decades for providing quality exercise equipment with exceptional customer service. The rebranding to Johnson Fitness & Wellness wasn’t merely cosmetic; it represented an expansion of vision, product offerings, and service capabilities that better address the comprehensive needs of today’s health-conscious consumers.
This strategic move aligned with broader industry trends identified by the International Health, Racquet & Sportsclub Association (IHRSA), which notes the growing consumer demand for integrated wellness solutions beyond traditional exercise equipment. The Johnson Fitness & Wellness Store now offers a holistic approach that combines fitness equipment with recovery tools, wellness technology, and professional guidance—creating a one-stop destination for anyone serious about their health and fitness goals.

What the Rebranding Means for Customers
- Expanded product selection beyond traditional exercise equipment
- Enhanced service capabilities and technical support
- Integration of wellness and recovery products
- Maintained commitment to quality and customer satisfaction
- Access to a wider network of brands and manufacturers
- Improved digital shopping experience and resources
Comprehensive Product Offerings at Johnson Fitness & Wellness
The Johnson Fitness & Wellness Store boasts an extensive inventory that caters to every fitness level and preference. From entry-level home users to professional athletes and commercial facilities, their product range includes top-tier cardiovascular equipment, strength training systems, functional training tools, and specialized wellness products. The store carries renowned brands that have set industry standards for quality, innovation, and durability, ensuring customers receive exceptional value for their investment.
According to market analysis from FBI (Fitness Business Intelligence), consumers increasingly seek integrated fitness solutions that combine traditional equipment with smart technology and recovery tools. The Johnson Fitness & Wellness Store addresses this demand by offering connected fitness platforms, massage guns, percussion therapy devices, infrared saunas, and compression systems alongside their comprehensive selection of treadmills, ellipticals, strength trainers, and functional equipment.

Premium Brands Available at Johnson Fitness & Wellness
One of the standout features of the Johnson Fitness & Wellness Store is their curated selection of premium fitness brands. Customers can access industry-leading manufacturers including Life Fitness, Precor, Matrix, True Fitness, Spirit, and many others. Each brand undergoes careful evaluation to ensure it meets the store’s standards for quality, innovation, and customer satisfaction. This selective approach guarantees that whether you’re purchasing equipment for home use or commercial applications, you’re investing in products built to last and perform.
The store’s brand portfolio reflects the evolving fitness landscape documented by the American Council on Exercise (ACE), which emphasizes the importance of equipment quality, ergonomic design, and user safety. From commercial-grade treadmills designed for high-volume usage to compact home gym solutions that maximize limited space, Johnson Fitness & Wellness Store provides options tailored to specific needs, budgets, and space constraints.
Featured Product Categories
- Cardiovascular Equipment: Treadmills, ellipticals, bikes, rowers
- Strength Training: Home gyms, weight machines, free weights
- Functional Training: Racks, benches, kettlebells, suspension trainers
- Wellness & Recovery: Massage chairs, percussion therapy, foam rollers
- Group Exercise: Studio equipment, yoga accessories, mats
- Commercial Solutions: Gym packages, facility design services
Expert Service and Support Services
Beyond equipment sales, the Johnson Fitness & Wellness Store distinguishes itself through comprehensive service and support offerings. Their team includes certified fitness professionals, experienced technicians, and wellness experts who provide valuable guidance throughout the purchasing process and beyond. From initial consultation and equipment selection to delivery, installation, and ongoing maintenance, customers receive white-glove service that ensures optimal equipment performance and user satisfaction.
The importance of professional support in fitness equipment ownership cannot be overstated. Research from the National Academy of Sports Medicine (NASM) indicates that proper equipment setup and usage significantly impact both safety and effectiveness. The Johnson Fitness & Wellness Store addresses this through their certified installation services, personalized equipment orientation, and comprehensive maintenance programs that protect customer investments and extend equipment lifespan.
Commercial Fitness Solutions and Facility Design
For commercial clients including gyms, hotels, corporate wellness centers, and multi-family residential properties, the Johnson Fitness & Wellness Store offers specialized services that extend far beyond equipment sales. Their commercial division provides complete facility planning, equipment selection, installation, and ongoing maintenance programs tailored to specific operational requirements and user demographics. This comprehensive approach ensures that commercial facilities receive solutions optimized for durability, member satisfaction, and operational efficiency.
According to industry standards from the ASTM International, commercial fitness equipment must meet rigorous safety and durability requirements. The Johnson Fitness & Wellness Store commercial team understands these standards intimately and guides clients toward equipment choices that comply with industry regulations while meeting budgetary constraints and design objectives. Their expertise spans small studio setups to large-scale fitness facilities with diverse equipment needs.
Example: Personal Experience with Johnson Fitness & Wellness
Sarah and Mark, homeowners from Minneapolis, decided to convert their basement into a home gym during the pandemic. “We initially visited what we knew as 2nd Wind Exercise Equipment but discovered it had become the Johnson Fitness & Wellness Store,” Sarah explained. “We were initially hesitant about the change, but the experience exceeded our expectations.”
The couple worked with a fitness consultant who assessed their space, fitness goals, and budget. “They recommended a Matrix treadmill, a set of adjustable dumbbells, and a functional trainer that perfectly fit our space,” Mark noted. “The installation team was professional, and the orientation session ensured we knew how to use everything safely. The transition to Johnson Fitness & Wellness clearly elevated their service and product offerings.”

Digital Presence and Online Shopping Experience
In today’s connected world, the Johnson Fitness & Wellness Store maintains a robust digital presence that complements their physical locations. Their website, johnsonfitness.com, offers comprehensive product information, buying guides, and educational resources that help customers make informed purchasing decisions. The online platform features intuitive navigation, detailed product specifications, customer reviews, and virtual consultation options that bring the in-store experience to digital shoppers.
The importance of digital commerce in the fitness industry has grown significantly, with the Digital Commerce 360 reporting substantial increases in online fitness equipment sales. The Johnson Fitness & Wellness Store addresses this trend with a seamless omnichannel approach that allows customers to research online, consult with experts virtually or in-person, and choose delivery options that suit their schedules and preferences.
Financing Options and Value-Added Services
Understanding that quality fitness equipment represents a significant investment, the Johnson Fitness & Wellness Store offers flexible financing options that make premium equipment accessible to broader audiences. Their financing programs include special promotions, low-interest plans, and lease-to-own options that accommodate various budget situations. Additionally, the store provides value-added services such as trade-in programs, equipment servicing, and extended warranties that protect customer investments.
The financial flexibility offered by Johnson Fitness & Wellness Store aligns with consumer preferences identified in Forbes Health surveys, which indicate that payment options significantly influence fitness equipment purchasing decisions. By removing financial barriers, the store enables more individuals and families to access equipment that can transform their health and wellness journey, ultimately supporting broader public health objectives.
HowTo: Choose the Right Equipment at Johnson Fitness & Wellness
- Assess Your Space: Measure your available area and consider ceiling height, flooring, and access points.
- Define Your Goals: Identify your primary fitness objectives—weight loss, strength building, cardio health, or general wellness.
- Set Your Budget: Determine your investment range and explore financing options if needed.
- Research Brands: Compare features, warranties, and user reviews for different equipment options.
- Consult Experts: Schedule a consultation with Johnson Fitness & Wellness professionals for personalized recommendations.
- Test Equipment: Visit a showroom to try different models and ensure comfort and usability.
- Review Services: Understand delivery, installation, and maintenance services included with your purchase.
Community Involvement and Educational Resources
The Johnson Fitness & Wellness Store extends its mission beyond equipment sales through active community involvement and educational initiatives. Many locations host fitness workshops, wellness seminars, and community events that promote healthy lifestyles and proper equipment usage. These educational opportunities reflect the store’s commitment to being a health and wellness resource rather than merely a retail establishment, fostering long-term relationships with customers and communities.
Community health initiatives align with public health objectives outlined by the Centers for Disease Control and Prevention (CDC), which emphasizes the importance of accessible fitness resources and education. By providing these value-added services, the Johnson Fitness & Wellness Store positions itself as a partner in customers’ health journeys rather than simply a equipment supplier, creating meaningful differentiation in a competitive market.
Experience the Johnson Fitness & Wellness Difference
Discover why thousands of customers trust Johnson Fitness & Wellness for their equipment needs. With expert guidance, premium brands, and comprehensive service, they make achieving your fitness goals simpler and more enjoyable.
Visit Their Website to Explore Products and Services:
Multiple Locations Nationwide | Expert Consultation Available
Frequently Asked Questions About Johnson Fitness & Wellness
What happened to 2nd Wind Exercise Equipment stores?
2nd Wind Exercise Equipment underwent a strategic rebranding and became Johnson Fitness & Wellness Store. This transition represented an expansion of services, product offerings, and customer experience while maintaining the commitment to quality that made 2nd Wind successful.
Does Johnson Fitness & Wellness offer equipment servicing and repairs?
Yes, Johnson Fitness & Wellness provides comprehensive equipment servicing, maintenance, and repair services for both residential and commercial customers. Their team of certified technicians can address issues with most major fitness equipment brands.
Can I get professional guidance on setting up a home gym?
Absolutely. Johnson Fitness & Wellness offers complimentary consultations with fitness experts who can help you design an optimal home gym layout, select appropriate equipment for your goals and space, and provide guidance on proper usage and maintenance.
Do they offer delivery and installation services?
Yes, professional delivery and installation services are available. Their trained technicians will deliver your equipment, assemble it properly, ensure it’s functioning correctly, and provide basic orientation on its use and safety features.
What brands does Johnson Fitness & Wellness carry?
They carry premium brands including Life Fitness, Precor, Matrix, True Fitness, Spirit, and many others. Their product selection includes options for every budget and fitness level, from entry-level home equipment to commercial-grade machines.
Are financing options available for equipment purchases?
Yes, Johnson Fitness & Wellness offers various financing options to make quality fitness equipment more accessible. These include special financing promotions, lease-to-own programs, and other payment plans tailored to different budget needs.
Disclaimer: This content is for informational purposes only and does not constitute professional advice. Always consult with fitness professionals and healthcare providers before beginning any new exercise program. Equipment availability, services, and promotions may vary by location and are subject to change.
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